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The Marketing and Student Recruitment Department (MSR) has the overall responsibility of developing, maintaining, and improving enrollment management; Recruiting students of good caliber both in the undergraduate and graduate levels  and ensuring that Marketing and Brand management in enhanced thus repositioning the university in the Local and international education markets. Marketing and Student Recruitment at the University of Sharjah is in alignment with the University’s strategic plan. It further develops policies and procedures to ensure that all enrollment management efforts conducted by units within the University community are coordinated efficiently and effectively. By developing and utilizing an on-going enrollment and marketing planning process, MSR facilitates the University’s outreach to future prospective students and repositions the university in the local and international education market it also advises students about their academic options, admissions requirements and student life on campus to enrich their university experience.